At the end of 2019 we arrived to the point to implement one of our core philosophy elements into practice and so the DiamondLily concept was born. With DiamondLily we are building a groundbreaking integrated Women’s Health platform which will be the future of Women’s Health. Together with our colleagues we always dreamt of something more elevated and innovative then the traditional commercial representation roles. When we put DiamondLily into motion we had a few of these crucial elements in our heads: